In a bid to empower hotels in Nigeria, organisers of Port Bantaba has included a two-day Master Class training for e-tourism including Trip Advisor, Facebook, Google and other online tools viz-a-viz creating a networking opportunities for the participants.
The Port Harcourt Bantaba, according to the Organiser, Mr Ikechi Uko, will hold on March 16 and 17, 2017 at the De Edge Hotel, Port Harcourt, Rivers State, will on the first day offer free admission for training of participants on how to package inbound and outbound tours.
“Bantaba is an opportunity for stakeholders in the industry to come together to discuss some of the salient issues affecting the sector and the way forward. The Bantaba speed dating will offer a platform for travel trade networking in the South-South & South-East region of the country this year.
“Port Harcourt Bantaba would be a two-day event that will include speed-dating and high-powered seminar sessions with mini exhibition, matching travel buyers with sellers and allied tourism players will focus on developing the South-South and South-East as a tourism destination by attracting several countries in Africa and reducing the cost of individual marketing in the region.
“For this year, Port Harcourt Bantaba will be attracting speakers drawn from different tourism fields across Nigeria and Africa with different topics allotted to them for discussion and in return touch on salient issues affecting the tourism industry and how they can firmly proffer solutions that would bring decency to the partnership drive for onward development’, Mr. Uko concluded.
Also, a leading globally-rated expert on e-tourism, Mr Damian Cooke from East Africa, would be speaking on topics which include eTourism in Theory and Practice, eMarketing Strategy, Web Design, Content and Management, Analytics and Conversion Optimisation, Search Engine Marketing, Relationship Marketing.
Other include the generation gap-encouraging user generated content; Trip Advisor, Facebook, Twitter, YouTube, Instagram, Managing Multimedia, Mobile and Location Based Services. Participants will be provided with materials at the training venue and certificate of attendance.